Watch: Pepsi’s brilliant vending machine Ad that took a jab at Coca-Cola
In the world of advertising, competition often fuels creativity, and no rivalry exemplifies this better than Coca-Cola vs. Pepsi. One of the boldest and most...
Category : Sales & Marketing
Africa Prosperity Network partners EDB for Africa Partnership Conference 2023
Africa Prosperity Network partners EDB for Africa Partnership Conference 2023Africa Prosperity Network (APN), organisers of Africa Prosperity Dialogues (APD), an event organised annually to foster...
“Planting for Food and Jobs” (PFJ) market gets high patronage
The opening of the Planting for Food and Jobs (PFJ) market, an initiative of the Ministry for Food and Agriculture (MoFA), was heralded by high...
Fusion Drinks Africa launches Coppa Cocktails in Ghana
Produced with natural ingredients Coppa Cocktails deliver the best and most natural tasting ready-to-drink cocktails co-created with award-winning mixologists from across the world. Its distinct...
Save Consumers Ghana rolls out safe Christmas shopping campaign
Save Consumers Ghana (SCG), a non-governmental organisation in Accra, has launched a social media campaign to create awareness among Ghanaian consumers on how to avoid...
Coca-Cola unveils new global brand platform for its trademark
Coca-Cola has unveiled a new global brand philosophy and platform called Real Magic, which invites everyone to celebrate the magic of humanity. The platform refreshes...
South Africa’s Massmart to sell Game stores in Ghana
Massmart is disposing of all its general merchandise Game stores in West and East Africa as the Walmart majority-owned retailer evaluates its portfolio on the...
Mark and Spencer launches online operations in 46 markets
Marks and Spencer is to launch 46 new websites in overseas markets from Iceland to Uzbekistan, as part of moves to grow its online business....
MTN’s ‘monopolisation’ in the telecom industry to be restricted by government
The National Communications Authority (NCA) will in the coming days begin the implementation of specific policies to ensure a level-playing field for all network operators within...
Turning Your Customers Into Your Best Brand Ambassadors
Learn how you can harness the power of your most devoted customers by empowering them to become brand ambassadors. Having customers who are also vocal...