Vodafone introduces “Business Runway Series” to boost SMEs

The Vodafone Business Runway Series aims to build the capacity of small and medium-sized enterprises (SMEs) and share best practice with them

Ghana News Agency (Accra) – The enterprise unit of Vodafone Ghana, Vodafone Business, has launched the “Business Runway Webinar Series” to empower small and medium-sized enterprises (SMEs) with requisite skills, insights and opportunities for managing and building thriving businesses.

The knowledge-sharing platform, which also aims to build the capacities of SMEs and share best practice with them, reaffirms Vodafone’s undying passion and commitment to help sustain businesses.

The maiden edition of the webinar, which will take place on Friday 7 August 2020, starting at 8.30am, is being organised in partnership with the National Board for Small-Scale Industries (NBSSI), under the theme “After the Coronavirus Alleviation Programme (CAP), What Next? The Way Forward for Ghanaian SMEs”.

Speakers at the virtual SME webinar include Kosi Yankey-Ayeh, executive director of the NBSSI, Patricia Obo-Nai, chief executive officer of Vodafone Ghana, Dominic Kwame Adu, chief executive of First National Bank, and Francesca B Opoku, chief executive of Solutions Oasis Ltd.

Empowering enterprise

Commenting on the initiative, Tawa Bolarin, director of the Enterprise Business Unit (EBU) at Vodafone Ghana, said: “Small and medium-sized enterprises form the backbone of every country’s economic output. Their survival is very important to economic growth, especially during this time when most businesses are beginning to recover from the hardships of the COVID-19 pandemic.

“We believe in supporting businesses to grow even during crisis and we will continue to introduce pioneering solutions for businesses to get the needed support. We created this platform during this period to offer practical ideas from experts to help SMEs recover and sustain their growth.

“Beyond receiving a stimulus package, businesses need strategies and tools that will make them resilient and that is what we want to achieve with the Business Runway Webinar.”

Kosi Yankey-Ayeh of the NBSSI said: “We are excited to partner with Vodafone Business to further empower SMEs to build sustainable businesses. At NBSSI, our core mandate is to promote and develop micro, small and medium-scale enterprises, and Vodafone’s Business Runway offers us another opportunity to deliver these.

“Besides providing the necessary funding, we are also interested in creating an ideal environment that enables SMEs to contribute to the country’s economic gains.”

The free webinar will stream live on Vodafone’s social media platforms.

The Vodafone Business Runway Webinar is in collaboration with the Ministry of Business Development, the National Entrepreneurship and Innovation Programme (NEIP), the Association of Ghana Industries (AGI) and the Ghana Export Promotion Authority (GEPA).

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Ghana News Agency
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